Monday, April 13, 2020
Current global business environment Essay Example
Current global business environment Paper Cassandra is obviously not the only forecaster, and sadly on occasion this particular modern-day soothsayer fails to match the infallibility of his classical forebear. Say this because the England cricket team, despite my dire predictions of disappointment, has today handsomely defeated India in Iambi. So, it is in a spirit of humility that I offer these predictions for 2013 from alternative (l am 10th to say rival) forecasters, Professor Thomas Maligning of the MID business school in Lausanne and his colleague Tracey Keys of Strategy Dynamics Global. Looking down their ten trends, I find myself general in agreement (though Im not as pessimistic as they are in number 7, and we have to bear in mind that a lot of what they say is more relevant to the years well beyond 2013). And quite what they mean by the owners economy in number 2 is a bit Of a mystery Still, well worth pondering, and well worth looking at the Goaltenders website. Meanwhile, here is their potted version: The great power shift 10 trends business leaders need to watch in 2013 Thomas W. Maligning and Tracey S. Keys The great global redistribution of economic and social power will continue ever the next 12 months. Power will flow away from traditional institutions that have failed to deliver progress especially governments and banks. It will flow towards communities and individuals, and also to businesses whose leaders understand and act on the big trends shaping our future. This future looks uncertain and unstable. Hurricane Sandy was a deadly reminder of shifting climate patterns, emphasizing the need for new ways to manage the worlds resources and environment. We will write a custom essay sample on Current global business environment specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Current global business environment specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Current global business environment specifically for you FOR ONLY $16.38 $13.9/page Hire Writer There are growing levels of social unrest over rising inequality, austerity, unemployment, political cause they misread the future like Kodak, which invented the digital camera but filed for bankruptcy after focusing on its core film business instead. In our new Global Trends Report for 2013, we highlight 10 trends that business leaders need to focus on today. These are: 1 . Social everything: New generations and their digital world stepping forward Social technologies are now a central part of everyday life and work. The social generations are reshaping companies from the inside, helping them to build broader, more agile networks to create and deliver value to customers. Mobility and connectedness will be at the heart of the future business environment: communications and marketing are moving from a focus on one-to-one relationships, to many-to-many. 2. Redefining value: The consumer is winning the fight to own the new consumer The notion of value is being redefined for the 21st century. Consumers have choice. They want personalization, and to participate in value creation, shifting the mindset to made with me. Value will also be about shared with me as the owners economy expands. This will be driven particularly by monger generations who value experiences they can share and that also deliver benefits to society over possessions. 3. Distributed everything: Mobility in production and consumption Mobility is entering a new stage. Not only does consumption occur nap. Where, anytime, but the tools and resources to create and capture value are more broadly distributed too. Work is becoming increasingly distributed. Small scale manufacturing, including AD printing, will reshape production. Renewable technologies are distributing energy production, while mass teaching platforms are revolutionize education. Ask what cant be distributed, not what can. 4. The next industrial revolution: Robots and smart machines reshaping Smart machines and robots will redefine society. Robots are now being deployed as receptionists, banking assistants and even prison guards, while technology allows amateurs to do what professionals once did. The upside: addressing issues such as caring for ageing populations. The downside: huge job losses. Yet the next wave of smart machines will also create new kinds of jobs. The challenge will be to ensure a workforce that is ready and skilled for hem. 5. The new space race: Pushing the frontiers of technology once again? Scientific advances from national space programs have had a significant impact on how we live and work, from advanced materials to global telecommunications. Now, commercial space travel and exploration is a reality, even as a new space race hoots up, particularly between the US, China and Europe. New advances will surely result, as will questions over the ownership of space assets, and whether advances will be shared for public benefit. 6. Geopolitical wars: The fight to control the future The BRICKS and Beyond (other rapidly growing economies) will be where the fight to control future economic growth and social development will take place. Its a multipart market landscape, based on dramatically different economic, social and political systems. Politicians, along with companies, are still trying to find and control their place in the new world order, even as trust in governments falls, nationalism rises, and power shifts towards the people. The potential for radical political shifts at home and between nations is rising. . Resource wars escalating: From a world of abundance to shortage As the worlds population moves towards 9 billion by 2050, resources are under pressure, exacerbated by climate change. By 2030 we will demand twice as many resources as the planet can supply risking social unrest and conflicts as people and nations compete for ever scarcer resources. Scarcity is already driving resource price volatility and cross-border investments. New technologies and rethinking consumption will be critical in future with businesses rather than governments likely to lead the way. 8. Business stepping up: From profit to purpose Many businesses are stepping up to a new role, often with partners, to tackle social and economic challenges. Corporations are seeking to build legitimacy and the license to operate in the eyes of demanding consumers, employees and stakeholders who care about the impact and motivations of companies with whom they associate. But its also good business as companies realize mutual benefits with society. Look for more businesses redefining their corporate purpose in this way. 9. Information is power: The security challenge Cyberspace is the new frontline for security. Knowledge and information is a source of competitive advantage for organizations, nations and individuals. But its a growing challenge to retain control as mobility and the demagnification of everything (commerce, politics and societies) increases along with cybercafà © and cyber war. Look for a rising tide Of litigation, policies and regulation. Digital freedom or a big brother society? 10. Who needs banks anyway? Reshaping the financial system The financial system is broken. Regulators want change, businesses want new means of financing and consumers want alternatives.
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